Invest And Insure > Financial Inclusion > Financial Inclusion Mission

Financial Inclusion Mission

Our bank is committed to delivering integrated banking, insurance, and pension services through a combination of traditional branches and branchless banking models. Our goal is to reach every household and member in 25,086 villages, as well as the 8,349 service areas allotted to the bank. Additionally, we aim to provide basic banking services in non-service area regions of metro, urban, semi-urban, and rural areas, including urban wards, through banking correspondents.

Our approach to financial inclusion centres around two key elements: countering exclusion from the payment system and formal financial services. Our bank's approach is rooted in the belief that every person has a fundamental right to access a bank account. We base this approach on the principle of 5A's: adequacy and availability of financial services to all sections of society through formal financial systems, awareness of financial services, affordability, and accessibility of appropriate financial products through a combination of traditional and alternative delivery channels, as well as technology-enabled services and processes. We strive to make financial services accessible to all, regardless of their background or socioeconomic status.